With the Game Developer Conference 2022, Xbox boss Phil Spencer voice with Sarah Bond, Corporate Vice President and Head of Product Incubation at Microsoft, via the Xbox Game Pass. While Phil Spencer said that retailers still constitutes an important part of the Xbox business, he also focused on the concern that games can only be successful in the Game Pass. > “I also want to clear the people out there that there is no single business model for us at Xbox, from whom we believe it will win. I am often asked by developers: if I have no subscription, I am no longer viable on the Xbox? ‘And that is absolutely not. ” The video of the GDC 2022 and more information about the Xbox Game Pass is available here.